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We Rebranded! Segment X is now SalesPlay X

Marketing
10 min read

We Rebranded! Segment X is now SalesPlay X

Manage Marketing Easily & Smartly

Dear Valued Customers,

I am thrilled to share some exciting news with you. As part of our ongoing commitment to delivering the most effective and innovative solutions in B2B sales, we have rebranded our company.

Segment X is now SalesPlay X. This change is more than a new name. It’s a shift in philosophy. Our platform is designed to bring your SalesPlay’s and go-to-market motions to life. 

 Our logo is designed to pair well with your logo. For example, it is your company’s SalesPlay. It represents how our platform can bring your sales strategy to life.

Strategy > Spam

A year ago, if you were looking at our messaging, everything was about AI and automation. While it is true, that is our platform's core functionality, everyone is doing cold email outreach and that channel is quickly dying. Simply sending email blasts and sequences to a list… no longer works. 

In today’s competitive sales environment, everyone is trying to scale their outreach. This often leads to spamming prospects, diluting the message, and alienating potential customers.

 At SalesPlay X, we understand that meaningful connections cannot be achieved through sheer volume. Our platform is designed to help you execute a named account strategy with precision and intelligence.

Custom documents, personalized messaging, and multiple-channel outreach help strategic sales reps break through the noise and reach the right person with the right message. 

The Missing Strategy, Messaging & Document Generation Layer

Did you know that 40% of a sales rep’s time is spent researching and preparing for sales conversations? 

SalesPlay X is the ultimate platform for executing your go-to-market strategy. Our platform is designed for strategic selliing into named accounts. 

Whether targeting specific industries, personas, value cases, products, or regions we help 

deliver the right message, to the right person, at the right time in the sales cycle. 

Our advanced AI-powered tools streamline account research, identify optimal entry points, and generate personalized sales materials. This ensures that every interaction is relevant and impactful.

Our proprietary messaging engine categorizes all marketing messaging, customer stories, brand templates, and partner information to deliver high-quality, personalized sales motions for each account. 

Bringing Your Strategy to Life

Our mission is to help you bring your sales strategy to life by delivering the right message to the right person at the right time. SalesPlay X is not just another tool; it is your co-pilot in the sales journey. Key features include:

●     Account Research: We can help you automate finding the relevant news, financials, people (including contact information), current technology stack, and more. 

●     Account Monitoring: Account planning isn’t a one-time thing; our platform watches your accounts and alerts you when it’s the best time to reach out.

●     Meeting Preparation: Prepare your meeting briefs and slide decks. 

●     Creating Content That Converts: We can automate the first draft of complex late-state deal materials like proposals and value cases. 

●     Stakeholder Identification: Identifies executive stakeholders and creates custom content for IT and executive stakeholders. 

Rebranding to SalesPlay X signifies our commitment to you and your success. We are here to ensure that your sales strategy is executed with precision and intelligence, making every interaction count.

Thank you for being part of our journey. We are excited about the future and look forward to supporting you in achieving your sales goals.

Warm regards,

Meg Hall
CEO, SalesPlay X

©2024 SalesPlay X, Inc.