We Rebranded! Segment X is now SalesPlay X

Segment X is now SalesPlay X. This change is more than a new name — it reflects where we've taken the product and where we're headed next.

From day one, our mission has been the same: give sales teams a strategy and messaging layer that sits between their CRM and their outbound tools, so every rep shows up with a personalized, on-brand point of view for every account.

The new name puts that mission front and center. A 'sales play' is the organized, repeatable motion we help you build — and SalesPlay X is the platform that runs it.